The Little Mermaid

Full EMEA marketing campaign for The Walt Disney Company's theatrical release of The Little Mermaid across 15+ European markets. Working with a team of designers, I crafted promotional assets for Amazon and Fire TV — animated end-cards, product banners, and localised Disney+ advertisements strategically timed to the film's premiere. Engaged partner brands including Lego and Mattel to co-promote their products within the Little Mermaid brand world, ensuring a cohesive campaign across digital, retail, and streaming platforms.